{"id":1855,"date":"2020-10-29T07:00:06","date_gmt":"2020-10-28T22:00:06","guid":{"rendered":"https:\/\/kaiwa.cloud\/media\/?p=1855"},"modified":"2023-01-30T11:43:07","modified_gmt":"2023-01-30T02:43:07","slug":"dx-marketing","status":"publish","type":"post","link":"https:\/\/kaiwa.cloud\/media\/workstyle\/dx\/dx-marketing\/","title":{"rendered":"\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3082\u5fc5\u8981\u306a\u7406\u7531\u3068\u306f\uff1f\u4e8b\u4f8b\u3068\u304a\u3059\u3059\u3081\u30b5\u30fc\u30d3\u30b9\u3082\u7d39\u4ecb"},"content":{"rendered":"<p>\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u9818\u57df\u3067\u3082DX\u306b\u53d6\u308a\u7d44\u3081\u308b\u306e\u304b\u306a\u2026\u300d<\/p>\n<p>\u3068\u611f\u3058\u3066\u3044\u308b\u65b9\u3002<\/p>\n<p>\u8fd1\u5e74\u306fWeb\u30b5\u30a4\u30c8\u3084SNS\u3092\u6d3b\u7528\u3057\u305f\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e2d\u3067\u3001DX\u306b\u53d6\u308a\u7d44\u3080\u4f01\u696d\u304c\u591a\u3044\u3067\u3059\u3002<\/p>\n<p>\u7279\u306b\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u52b9\u679c\u304c\u9ad8\u304f\u3001\u5b9f\u969b\u306b49.6%\u306e\u4f01\u696d\u304c\u6210\u679c\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u307e\u305fDX\u306f\u9867\u5ba2\u60c5\u5831\u306e\u4e00\u5143\u7ba1\u7406\u306a\u3069\u3082\u542b\u307e\u308c\u308b\u305f\u3081\u3001\u30e1\u30eb\u30de\u30ac\u914d\u4fe1\u306a\u3069\u624b\u52d5\u3067\u62c5\u5f53\u3057\u3066\u3044\u305f\u696d\u52d9\u3092\u81ea\u52d5\u5316\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3002\u58f2\u4e0a\u306a\u3069\u3092\u5f97\u306a\u304c\u3089\u3001\u696d\u52d9\u306e\u52b9\u7387\u5316\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u3053\u3067\u4eca\u56de\u306f\u3001<\/p>\n<ul>\n<li>\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u95a2\u4fc2<\/li>\n<li>\u306a\u305c\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5fc5\u8981\u306a\u306e\u304b\uff1f<\/li>\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u3092\u53d6\u308a\u5165\u308c\u305f\u4e8b\u4f8b<\/li>\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eDX\u306b\u306f\u30c4\u30fc\u30eb\u306e\u6d3b\u7528\u304c\u304a\u3059\u3059\u3081\uff01<\/li>\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u306b\u304a\u3059\u3059\u3081\u306e\u30b5\u30fc\u30d3\u30b9<\/li>\n<\/ul>\n<p>\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306e\u8a18\u4e8b\u3092\u53c2\u8003\u306b\u3057\u306a\u304c\u3089\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306bDX\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3082\u691c\u8a0e\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h2>\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u95a2\u4fc2<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/digital-marketing-1725340_1920-1024x682.jpg\" alt=\"\" width=\"1024\" height=\"682\" class=\"alignnone size-large wp-image-1857\" srcset=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/digital-marketing-1725340_1920-1024x682.jpg 1024w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/digital-marketing-1725340_1920-300x200.jpg 300w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/digital-marketing-1725340_1920-768x512.jpg 768w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/digital-marketing-1725340_1920-1536x1023.jpg 1536w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/digital-marketing-1725340_1920.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><br 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\/>\nhttps:\/\/dentsu-ho.com\/articles\/7518\n<\/p><\/blockquote>\n<p>\u305d\u306e\u7406\u7531\u306f\u3001\u6b21\u3067\u304a\u4f1d\u3048\u3057\u307e\u3059\u306d\u3002<\/p>\n<h2>\u306a\u305c\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5fc5\u8981\u306a\u306e\u304b\uff1f<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/analytics-2618277_1920-1024x683.jpg\" alt=\"\" width=\"1024\" height=\"683\" class=\"alignnone size-large wp-image-1856\" srcset=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/analytics-2618277_1920-1024x683.jpg 1024w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/analytics-2618277_1920-300x200.jpg 300w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/analytics-2618277_1920-768x512.jpg 768w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/analytics-2618277_1920-1536x1024.jpg 1536w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/analytics-2618277_1920.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><br \/>\n\u7d9a\u3044\u3066\u306f\u3001 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decoding=\"async\" src=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/social-media-4140959_1920-1024x683.jpg\" alt=\"\" width=\"1024\" height=\"683\" class=\"alignnone size-large wp-image-1859\" srcset=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/social-media-4140959_1920-1024x683.jpg 1024w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/social-media-4140959_1920-300x200.jpg 300w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/social-media-4140959_1920-768x512.jpg 768w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/social-media-4140959_1920-1536x1024.jpg 1536w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/social-media-4140959_1920.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><br 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href=\"https:\/\/c.cocacola.co.jp\/app\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u300cCoke ON\u300d<\/a>\u3092\u304b\u3056\u3059\u3082\u306e\u3002<\/p>\n<p>\u30a2\u30d7\u30ea\u3092\u304b\u3056\u3057\u305f\u4eba\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u7279\u5178\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u5546\u54c11\u672c\u3042\u305f\u308a\u30b9\u30bf\u30f3\u30d71\u3064<\/li>\n<li>\u30b9\u30bf\u30f3\u30d7\u304c15\u500b\u305f\u307e\u308b\u3068\u30c9\u30ea\u30f3\u30af1\u672c\u5206\u306e\u7121\u6599\u30c1\u30b1\u30c3\u30c8<\/li>\n<\/ul>\n<p>\u53d6\u308a\u7d44\u307f\u306b\u306f\u300c\u81ea\u52d5\u8ca9\u58f2\u6a5f\u3092\u5229\u7528\u3059\u308b\u4eba\u306f\u3001\u98f2\u307f\u7269\u3092\u307b\u3068\u3093\u3069\u6bce\u65e5\u8cfc\u5165\u3059\u308b\u300d\u3068\u3044\u3046\u80cc\u666f\u304c\u3042\u308a\u3001\u30e2\u30ce\u306e\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u300cIoT\u300d\u3092\u6d3b\u7528\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u7121\u6599\u30c1\u30b1\u30c3\u30c8\u306f\u81ea\u5206\u3060\u3051\u304c\u4f7f\u3046\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30a2\u30d7\u30ea\u5185\u3067\u53cb\u9054\u3084\u5bb6\u65cf\u306b\u30d7\u30ec\u30bc\u30f3\u30c8\u3067\u304d\u3001\u30e6\u30fc\u30b6\u30fc\u540c\u58eb\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308b\u8a8d\u77e5\u5ea6\u30a2\u30c3\u30d7\u3082\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f2,200\u4e07\u3092\u7a81\u7834\u3057\u3001\u73fe\u5728\u306f\u30e1\u30eb\u30da\u30a4\u3084PayPay\u306a\u3069\u6c7a\u6e08\u30b5\u30fc\u30d3\u30b9\u3068\u9023\u52d5\u3057\u305f\u4f01\u753b\u306b\u3082\u53d6\u308a\u7d44\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n<blockquote><p>\n\u51fa\u5178\uff1a\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\u30c1\u30e3\u30f3\u30cd\u30eb\u300c\u65b0\u305f\u306a\u4fa1\u5024\u89b3\u3078\u306e\u8ee2\u63db\uff01 DX\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3068\u5b9f\u4f8b\u300d<br \/>\nhttps:\/\/www.digital-transformation-real.com\/blog\/marketing-techniques-and-examples-of-using-dx.html\n<\/p><\/blockquote>\n<h3>\u4e8b\u4f8b2\uff1a\u6c5f\u5d0e\u30b0\u30ea\u30b3\u682a\u5f0f\u4f1a\u793e\u300c\u6cd5\u4eba\u30ce\u30d9\u30eb\u30c6\u30a3\u300d<\/h3>\n<p>\u6c5f\u5d0e\u30b0\u30ea\u30b3\u682a\u5f0f\u4f1a\u793e\u306f\u3001DX\u3092\u6d3b\u7528\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u53d6\u308a\u7d44\u307f\u3001BtoB\u30d3\u30b8\u30cd\u30b9\u306b\u6210\u529f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u6c5f\u5d0e\u30b0\u30ea\u30b3\u306f\u3001\u81ea\u793e\u88fd\u54c1\u3092\u4f01\u696d\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306a\u3069\u306b\u6d3b\u7528\u3057\u3066\u3082\u3089\u3046\u300c\u6cd5\u4eba\u30ce\u30d9\u30eb\u30c6\u30a3\u4e8b\u696d\u300d\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u307e\u3057\u305f\u3002\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306e\u5e83\u3044\u88fd\u54c1\u3092\u751f\u304b\u3057\u3066\u3001\u4f01\u696d\u306e\u30a4\u30d9\u30f3\u30c8\u666f\u54c1\u3084\u6328\u62f6\u7528\u306e\u666f\u54c1\u3068\u3057\u3066\u8ca9\u58f2\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3053\u308c\u307e\u3067\u306e\u55b6\u696d\u6d3b\u52d5\u306f\u30a2\u30ca\u30ed\u30b0\u306a\u3082\u306e\u304c\u591a\u304f\u3001\u306a\u304b\u306a\u304b\u63a1\u7528\u306b\u81f3\u308a\u307e\u305b\u3093\u3067\u3057\u305f\u3002<\/p>\n<ul>\n<li>\u540d\u523a\u60c5\u5831\u3092\u3082\u3068\u306b\u30a2\u30d7\u30ed\u30fc\u30c1<\/li>\n<li>\u4ee3\u7406\u5e97\u304b\u3089\u306e\u7d39\u4ecb\u3092\u53d7\u3051\u3001\u5019\u88dc\u8005\u3092Excel\u3067\u30ea\u30b9\u30c8\u5316<\/li>\n<li>\u6848\u5185\u72b6\u3068\u898b\u672c\u3092\u6301\u53c2\u3057\u305f\u55b6\u696d<\/li>\n<\/ul>\n<p>\u305d\u3053\u3067MA(\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3)\u3068\u3057\u3066\u30bb\u30fc\u30eb\u30b9\u30d5\u30a9\u30fc\u30b9\u30fb\u30c9\u30c3\u30c8\u30b3\u30e0\u306e\u300cPardot\u300d\u3092\u5c0e\u5165\u3057\u3001\u4ee5\u4e0b\u306e\u3053\u3068\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30bf\u30fc\u30b2\u30c3\u30c8\u50cf\u306e\u660e\u78ba\u5316<\/li>\n<li>\u5404\u30bf\u30fc\u30b2\u30c3\u30c8\u3054\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30d5\u30ed\u30fc\u3092\u4f5c\u6210<\/li>\n<li>Pardot\u306b\u5b9f\u88c5\u3057\u3001\u9867\u5ba2\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406<\/li>\n<\/ul>\n<p>\u305d\u306e\u7d50\u679c\u3001\u307b\u3068\u3093\u3069\u306a\u304b\u3063\u305fWeb\u304b\u3089\u306e\u554f\u3044\u5408\u308f\u305b\u304c\u5897\u3048\u3001\u5168\u4f53\u306e4\u5206\u306e1\u307e\u3067\u5360\u3081\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<blockquote><p>\n\u51fa\u5178\uff1aSalesforce\u300c\u201c\u5341\u5206\u306b\u6642\u9593\u3092\u304b\u3051\u3066\u30bf\u30fc\u30b2\u30c3\u30c8\u9078\u5b9a\u3084\u30b9\u30c8\u30fc\u30ea\u30fc\u4f5c\u6210\u3092\u884c\u3044\u3001\u305d\u308c\u3092Pardot\u4e0a\u306b\u5b9f\u88c5\u3057\u305f\u3053\u3068\u3067\u3001\u9ad8\u3044\u52b9\u679c\u3092\u5f97\u308b\u3053\u3068\u306b\u6210\u529f\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u304b\u3089\u3082\u4e0d\u65ad\u306e\u6539\u5584\u3092\u7d9a\u3051\u308b\u3053\u3068\u3067\u3001\u5927\u304d\u306a\u58f2\u4e0a\u306b\u3064\u306a\u304c\u308b\u3068\u671f\u5f85\u3057\u3066\u3044\u307e\u3059\u201d\u300d<br \/>\nhttps:\/\/www.salesforce.com\/jp\/customer-success-stories\/glico\/\n<\/p><\/blockquote>\n<h3>\u4e8b\u4f8b3\uff1a\u682a\u5f0f\u4f1a\u793eJTB\u300cJAPAN Trip Navigator\u300d<\/h3>\n<p>\u682a\u5f0f\u4f1a\u793eJTB\u306f\u3001\u8a2a\u65e5\u5916\u56fd\u4eba\u5411\u3051\u30a2\u30d7\u30ea<a href=\"https:\/\/www.jtb.co.jp\/inbound\/service\/solution\/japan-trip-navigator\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u300cJAPAN Trip Navigator\u300d<\/a>\u306b\u304a\u3044\u3066\u3001DX\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306b\u306f\u3001\u30a2\u30d7\u30ea\u5185\u306bAI\u30c1\u30e3\u30c3\u30c8\u30dc\u30c3\u30c8\u3092\u642d\u8f09\u3002\u82f1\u8a9e\u3068\u4e2d\u56fd\u8a9e(\u7e41\u4f53\u5b57)\u306b\u5bfe\u5fdc\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8cea\u554f\u3084\u691c\u7d22\u306b\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u30a2\u30d7\u30ea\u5185\u3067\u5bbf\u6cca\u3084\u98f2\u98df\u3001\u30c4\u30a2\u30fc\u53c2\u52a0\u3092\u4e88\u7d04\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u5206\u6790\u3002\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306b\u6cbf\u3063\u305f\u30b5\u30fc\u30d3\u30b9\u306b\u306a\u308b\u3088\u3046\u65e5\u3005\u6539\u5584\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<blockquote><p>\n\u51fa\u5178\uff1a\u682a\u5f0f\u4f1a\u793eJTB\u300cJAPAN Trip Navigator\u300d<br \/>\nhttps:\/\/www.jtb.co.jp\/inbound\/service\/solution\/japan-trip-navigator\/\n<\/p><\/blockquote>\n<p>\u3053\u3053\u307e\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306eDX\u306b\u6210\u529f\u3057\u305f\u4e8b\u4f8b\u3092\u7d39\u4ecb\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u3068\u306f\u3044\u3048\u3001\u65b0\u30b5\u30fc\u30d3\u30b9\u306e\u5275\u51fa\u306a\u3069\u5927\u304c\u304b\u308a\u306a\u65bd\u7b56\u3092\u8003\u3048\u308b\u306e\u306f\u30cf\u30fc\u30c9\u30eb\u304c\u9ad8\u3044\u304b\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u305d\u3053\u3067\u7d9a\u3044\u3066\u306f\u3001\u4f01\u696d\u304c\u65e5\u3005\u306e\u696d\u52d9\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306b\u304a\u3059\u3059\u3081\u306eDX\u3092\u304a\u4f1d\u3048\u3057\u307e\u3059\u306d\u3002<\/p>\n<h2>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u306b\u304a\u3059\u3059\u3081\u306e\u30b5\u30fc\u30d3\u30b9<\/h2>\n<p><img decoding=\"async\" src=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/paper-3309829_1920-1024x778.jpg\" alt=\"\" width=\"1024\" height=\"778\" class=\"alignnone size-large wp-image-1858\" srcset=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/paper-3309829_1920-1024x778.jpg 1024w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/paper-3309829_1920-300x228.jpg 300w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/paper-3309829_1920-768x584.jpg 768w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/paper-3309829_1920-1536x1167.jpg 1536w, https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/paper-3309829_1920.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><br \/>\n\u7d9a\u3044\u3066\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u304a\u3059\u3059\u3081\u306eDX\u30b5\u30fc\u30d3\u30b9\u3068\u3057\u3066\u3001<\/p>\n<ul>\n<li>SATORI<\/li>\n<li>Salesforce Pardot<\/li>\n<li>\u30ab\u30a4\u30af\u30e9<\/li>\n<\/ul>\n<p>\u306e3\u3064\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u304a\u3059\u3059\u30811\uff1aSATORI\u682a\u5f0f\u4f1a\u793e\u300cSATORI\u300d<\/h3>\n<p><a href=\"https:\/\/satori.marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">SATORI<\/a>\u306f\u3001\u898b\u8fbc\u307f\u5ba2\u3092\u5897\u3084\u3059\u3053\u3068\u304c\u3067\u304d\u308bMA\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\n<p>\u7279\u5fb4\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u3002<\/p>\n<ul>\n<li>\u5c0e\u5165\u5b9f\u7e3e\u306f900\u793e\u4ee5\u4e0a<\/li>\n<li>\u30d5\u30a9\u30fc\u30e0\u8a2d\u7f6e\u3084\u5e83\u544a\u914d\u4fe1\u3001\u30e1\u30eb\u30de\u30ac\u914d\u4fe1\u306a\u3069\u7dcf\u5408\u7684\u306a\u6a5f\u80fd\u3092\u7528\u610f<\/li>\n<li>\u65bd\u7b56\u306e\u7d50\u679c\u3092\u30ec\u30dd\u30fc\u30c8\u3067\u51fa\u3059\u3053\u3068\u3082\u53ef\u80fd<\/li>\n<\/ul>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u521d\u3081\u3066DX\u306b\u53d6\u308a\u7d44\u3080\u4f01\u696d\u306b\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<h3>\u304a\u3059\u3059\u30812\uff1a\u682a\u5f0f\u4f1a\u793e\u30bb\u30fc\u30eb\u30b9\u30d5\u30a9\u30fc\u30b9\u30fb\u30c9\u30c3\u30c8\u30b3\u30e0\u300cSalesforce Pardot\u300d<\/h3>\n<p><a href=\"https:\/\/www.salesforce.com\/jp\/products\/pardot\/overview\/\" target=\"_blank\" rel=\"noopener noreferrer\">Salesforce Pardot<\/a>\u306f\u3001\u5148\u307b\u3069\u306e\u4e8b\u4f8b\u3067\u30b0\u30ea\u30b3\u682a\u5f0f\u4f1a\u793e\u304c\u6d3b\u7528\u3057\u3066\u3044\u305f\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u3002<\/p>\n<p>\u7279\u5fb4\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u3002<\/p>\n<ul>\n<li>\u5358\u7d14\u4f5c\u696d\u306e\u3059\u3079\u3066\u3092\u81ea\u52d5\u5316<\/li>\n<li>\u30d5\u30a9\u30fc\u30e0\u3084Web\u30da\u30fc\u30b8\u306a\u3069\u7c21\u5358\u306b\u4f5c\u6210\u53ef\u80fd<\/li>\n<li>\u30cb\u30fc\u30ba\u306b\u6cbf\u3063\u30663\u3064\u306e\u6599\u91d1\u30d7\u30e9\u30f3\u3092\u7528\u610f<\/li>\n<\/ul>\n<p>\u73fe\u5728\u306e\u696d\u52d9\u3092\u81ea\u52d5\u5316\u3057\u305f\u3044\u4f01\u696d\u306b\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<h3>\u304a\u3059\u3059\u30813\uff1a\u682a\u5f0f\u4f1a\u793e\u30b7\u30f3\u30ab\u300c\u30ab\u30a4\u30af\u30e9\u300d<\/h3>\n<p><a href=\"https:\/\/kaiwa.cloud\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30ab\u30a4\u30af\u30e9<\/a>\u306f\u3001\u96fb\u8a71\u306a\u3069\u9867\u5ba2\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306b\u5f79\u7acb\u3064\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u3002<\/p>\n<p>\u7279\u5fb4\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u3002<\/p>\n<ul>\n<li>\u7740\u4fe1\u6642\u306b\u9867\u5ba2\u60c5\u5831\u304c\u8868\u793a\u3055\u308c\u308b\u306e\u3067\u96fb\u8a71\u76f8\u624b\u304c\u308f\u304b\u308a\u3001\u5bfe\u5fdc\u306e\u30b9\u30c8\u30ec\u30b9\u3092\u8efd\u6e1b<\/li>\n<li>SMS\u306a\u3069\u3082\u6d3b\u7528\u3067\u304d\u300195%\u4ee5\u4e0a\u306e\u5230\u9054\u7387\u3092\u8a18\u9332<\/li>\n<li>\u9867\u5ba2\u306e\u96fb\u8a71\u5185\u5bb9\u3092\u30c6\u30ad\u30b9\u30c8\u5316\u3057\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u898b\u3048\u308b\u5316<\/li>\n<\/ul>\n<p>\u96fb\u8a71\u5bfe\u5fdc\u306a\u3069\u8eab\u8fd1\u306a\u696d\u52d9\u3092\u52b9\u7387\u5316\u3057\u305f\u3044\u4f01\u696d\u306b\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<h2>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u3067\u9867\u5ba2\u30cb\u30fc\u30ba\u306b\u6cbf\u3063\u305f\u6226\u7565\u3092<\/h2>\n<p>\u4eca\u56de\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308bDX\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u304a\u3055\u3089\u3044\u3059\u308b\u3068\u3001DX\u306f\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u52b9\u679c\u7684\u3068\u3044\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u7406\u7531\u306f\u4ee5\u4e0b\u306e3\u3064\u3002<\/p>\n<ul>\n<li>\u751f\u6d3b\u306e\u30c7\u30b8\u30bf\u30eb\u5316\u304c\u9032\u3093\u3067\u3044\u308b<\/li>\n<li>\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u8cb7\u3044\u7269\u3092\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u304c\u5897\u3048\u305f<\/li>\n<li>\u7d4c\u55b6\u65b9\u91dd\u306e\u57fa\u76e4\u4f5c\u6210\u306b\u5f79\u7acb\u3064<\/li>\n<\/ul>\n<p>\u307e\u305f\u304a\u3059\u3059\u3081\u306e\u30b5\u30fc\u30d3\u30b9\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u306e3\u3064\u3092\u7d39\u4ecb\u3057\u307e\u3057\u305f\u3002<\/p>\n<ul>\n<li>SATORI<\/li>\n<li>Salesforce Pardot<\/li>\n<li>\u30ab\u30a4\u30af\u30e9<\/li>\n<\/ul>\n<p>\u307e\u305a\u306f\u8eab\u8fd1\u306a\u696d\u52d9\u3084\u624b\u52d5\u3067\u53d6\u308a\u7d44\u3093\u3067\u3044\u308b\u65bd\u7b56\u3092\u3001DX\u306b\u3088\u3063\u3066\u81ea\u52d5\u5316\u3001\u52b9\u7387\u5316\u3059\u308b\u3053\u3068\u3092\u691c\u8a0e\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u307e\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u3063\u3066\u30ea\u30fc\u30c9\u3092\u7372\u5f97\u3057\u305f\u3042\u3068\u306f\u3001\u5546\u8ac7\u306b\u3059\u3059\u3080\u3053\u3068\u304c\u591a\u3044\u304b\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>2020\u5e74\u304b\u3089\u5897\u52a0\u3057\u3066\u3044\u308b\u30aa\u30f3\u30e9\u30a4\u30f3\u5546\u8ac7\u306b\u3064\u3044\u3066\u3001\u8a73\u3057\u304f\u306f<a href=\"https:\/\/kaiwa.cloud\/media\/telework\/online-business-meeting\/\" rel=\"noopener noreferrer\" target=\"_blank\">\u300c\u3010\u30ce\u30a6\u30cf\u30a6\u5fb9\u5e95\u89e3\u8aac\u3011\u30c6\u30ec\u30ef\u30fc\u30af\u4e2d\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u5546\u8ac7\u3092\u6210\u529f\u3055\u305b\u308b\u30b3\u30c4\u3084\u304a\u3059\u3059\u3081\u30b5\u30fc\u30d3\u30b9\u300d<\/a>\u3092\u3054\u4e00\u8aad\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>[clink url=&#8221;https:\/\/kaiwa.cloud\/media\/telework\/online-business-meeting\/&#8221;]<\/p>\n<p style=\"font-size: 24px;   font-weight: bold;    border-top: 2px solid #0194c7;    padding: 15px 0 13px 0;    margin-top: 60px;    margin-bottom: 0;\"><strong>\u4f01\u696d\u306eDX\u3092\u6210\u529f\u3055\u305b\u308b\u306b\u306f\uff1fDX\u6210\u529f\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u3054\u7d39\u4ecb<\/strong><br \/>\r\n<a href=\"https:\/\/kaiwa.cloud\/media\/dx\/?utm_source=media_article&utm_medium=\" target=\"_blank\" rel=\"noopener\"><img class=\"alignnone size-large wp-image-2445\" src=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2021\/04\/dx-800x250-1.jpg\" alt=\"DX\u306f\u3058\u3081\u308b\u306a\u3089\u30ab\u30a4\u30af\u30e9\" width=\"100%\" style=\"border:1px solid #ccc;\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u9818\u57df\u3067\u3082DX\u306b\u53d6\u308a\u7d44\u3081\u308b\u306e\u304b\u306a\u2026\u300d \u3068\u611f\u3058\u3066\u3044\u308b\u65b9\u3002 \u8fd1\u5e74\u306fWeb\u30b5\u30a4\u30c8\u3084SNS\u3092\u6d3b\u7528\u3057\u305f\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e2d\u3067\u3001DX\u306b\u53d6\u308a\u7d44\u3080\u4f01\u696d\u304c\u591a\u3044\u3067\u3059\u3002 \u7279\u306b\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u52b9\u679c\u304c\u9ad8\u304f\u3001\u5b9f\u969b\u306b49. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1860,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"swell_btn_cv_data":""},"categories":[18],"tags":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.1.1 - aioseo.com -->\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"\u30ab\u30a4\u30af\u30e9\u7de8\u96c6\u90e8\"\/>\n\t<meta name=\"google-site-verification\" content=\"cpkYUaf8iDkFZaKBSVqhKusZuQICv4GKvafX28Re4Hg\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/kaiwa.cloud\/media\/workstyle\/dx\/dx-marketing\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.1.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"ja_JP\" \/>\n\t\t<meta property=\"og:site_name\" content=\"\u30ab\u30a4\u30af\u30e9.mag\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3082\u5fc5\u8981\u306a\u7406\u7531\u3068\u306f\uff1f\u4e8b\u4f8b\u3068\u304a\u3059\u3059\u3081\u30b5\u30fc\u30d3\u30b9\u3082\u7d39\u4ecb | \u30ab\u30a4\u30af\u30e9.mag\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/kaiwa.cloud\/media\/workstyle\/dx\/dx-marketing\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/startup-594127_1920.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/startup-594127_1920.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2020-10-28T22:00:06+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2023-01-30T02:43:07+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@KaiwaCloud\" \/>\n\t\t<meta name=\"twitter:title\" content=\"\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff08DX\uff09\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3082\u5fc5\u8981\u306a\u7406\u7531\u3068\u306f\uff1f\u4e8b\u4f8b\u3068\u304a\u3059\u3059\u3081\u30b5\u30fc\u30d3\u30b9\u3082\u7d39\u4ecb | \u30ab\u30a4\u30af\u30e9.mag\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/kaiwa.cloud\/media\/wp-content\/uploads\/2020\/10\/startup-594127_1920.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" 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